KKBOX

Media Planner

Taipei / KKBOX - BD/Sales / Permanent

KKBOX is building a world-class growth team and is looking for a multi-talented/self-motivated teammate to join us at a very exciting stage in our growth.As a Media Planner/ Growth Specialist in the KKBOX growth team, you will plan, execute and measure the success of our online digital media activities. This position will be heavily involved in the operations of branding and performance campaigns of multiple digital paid media platforms, including, but not limited to, Google Ads, Facebook Ads, TTD DSP solution and other related platforms. Responsibilities include developing, monitoring and analyzing marketing campaigns' performance (as it ties with the budget) and provide recommendations to optimize daily campaigns, and manage marketing budgets.

Requirements:

  • Bachelor’s degree with 3+ years experience in digital marketing, paid media buying and CRM marketing experience.
  • Experience in integrated marketing and communications plan across multi marketing channels (social media and performance marketing) and estimate return of media investment
  • Experience in using Google Analytics, Search Console, Ads Manager, and Facebook Business Suite
  • Experience with A/B Testing and other experimentation for optimization for digital campaign
  • Strong analytical abilities, including analyzing data and drawing insights
  • Strong organizational skills with a keen ability to prioritize and multitask
  • Proven problem-solving skills and ability to think outside of the box
  • Ability to work independently and also collaborate in a team environment
  • Detail-oriented and responsive, deadline-driven with strong reasoning skills

  • Plus to have:

  • Working knowledge across search (SEM), social (FB/Line), video (OTV), display (GDN etc), ad serving (DCM) and ideally also programmatic media buying (DV360)
  • Experience with Media Research Tools (Comscore, GWI, TGI, YouGov, SimilarWeb)
  • Fluent in English and Chinese mandarin with excellent communication, presentation and interpersonal skills
  • Previous working experience in a creative and media agency is plus
  • Previous working experiences in mixed panels or data studio is a plus
  • Immediate availability is preferred
  • Apply Now

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