KKSTREAM

Digital Marketing Manager

Taipei / KKStream - Product Management / Permanent

We are in the midst of the most exciting media revolution in history. Streaming technology is changing the way we consume content and experiences. 

We are KKStream, Asia’s leading B2B streaming technology provider and service consultant that has been helping clients build their own vertical media for almost a decade. With offices based out of Tokyo, Taipei and Kaohsiung, we have been enabling media and entertainment leaders in the region to power platforms for millions of users through our BlendVision streaming solution and tailor-made large-scale enterprise services. 

We are looking for a self-motivated digital marketer who is deeply passionate about technology and innovation to join our growth story into international markets. The candidate should have seasoned skills in inbound and outbound marketing and a proven track record of success with their marketing programs.

Our business is more like a start-up with a high degree of growth and ambiguity. You should embrace the opportunity to act in multiple roles, be creative in identifying new ways to engage the target audience, and enjoy the chance to independently solve hard problems. The ideal candidate will be willing to roll up their sleeves to execution; and be open-minded when dealing with uncertainty.

Responsibilities:

  • Develop digital marketing strategies and programs to build KKStream’s online presence and generate business leads. 
  • Own the KKStream website properties and create inbound marketing content including landing pages, blog posts, case studies, whitepapers, ebooks, reports, infographics, webinars, videos, etc. 
  • Brainstorm creative growth strategies through but not limited to SEO/SEM, email, and social media campaigns. 
  • Measure and report performance of inbound and outbound digital marketing campaigns with relevant KPIs (include but not limited to: traffic, leads, and conversion rate) and propose optimization plans. 
  • Champion digital marketing best practices across the organization. 
  • Comply with brand guidelines to deliver a consistent look and feel of KKStream's brand image. 
  • Manage outsourced designers and/or copywriters to develop marketing assets.
  • Requirements:

  • 5+ years of proven digital marketing experience driving customer acquisition.
  • Experience in the tech industry and knowledge of B2B go-to-market processes.Strong writing, journalism background or related skills.
  • Content marketing work samples (case studies, articles/blogs, ad copies, etc.) required.
  • A minimum experience of 2 years in CRM and marketing automation tools, such as Hubspot, Zoho, Salesforce, or Marketo.
  • Understanding of Search Engine Optimization strategies and tactics. 
  • Analytical and quantitative skills, with good understanding of digital marketing analytics such as Google Analytics or Amplitude. 
  • Project management skills with the ability to multitask and manage multiple stakeholders to deliver marketing programs in time. Proficient with Microsoft Office Excel and Powerpoint.
  • Master/Bachelor's degree in Advertising, Marketing, Journalism or equivalent work experience required. MBA degree preferred.
  • Proficient in spoken and written English/Chinese.
  • Apply Now

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